Renting furniture and paying for traditional home staging services can be 97% more expensive.

Using photos of your empty rooms,  virtual stagers create stylish room for each space. These enhanced, virtually staged images show potential buyers how each room could look when fully furnished. Virtual staging an empty property adds significant visual appeal online, often leading to more interest and viewings than displaying empty rooms alone.

Virtual staging is an excellent option for any vacant property that needs to stand out in a competitive market. It’s also a great choice for sellers who want to present their homes in the best possible light and for agents aiming to elevate their marketing strategies.

Additionally, it’s ideal for builders and developers looking to stage new constructions, as well as agents who have a new listing but lack the time or budget for traditional staging. 

Moreover, virtual staging can be beneficial for agents with listings that require updates or redesigns, or for estate agents seeking a cost-effective way to improve a property’s online presentation.

While virtual staging is a powerful tool for empty homes, it also provides an easy solution for refreshing photos of occupied homes. If your client prefers to keep their home unchanged before listing, you can effortlessly replace the furniture in the images with more neutral options.

When a house remains on the market for an extended period, it can develop a stigma, causing buyers to hesitate in making a purchase. This situation necessitates exploring ways to refresh your marketing and reinvigorate interest in the property. Virtual staging offers a fast and cost-effective solution to achieve this without needing to persuade your clients to alter anything about their homes.

Virtual staging is an excellent method for making your listings stand out, even when occupied by residents or pets. The technology has advanced significantly, allowing virtual staging to appear realistic rather than artificial, which means there are no drawbacks to its use.

Furthermore, virtual staging can assist in selling homes that require updates. For instance, if a room features unattractive wallpaper or dated carpeting, virtual staging can introduce furniture that diverts attention from the outdated décor. This approach is also effective for revitalizing old kitchens and bathrooms, showcasing how stunning these spaces could look with new countertops and fixtures.

It’s crucial, however, to ensure that potential clients are informed about these changes. The best way to do this is by presenting original and virtually staged images side by side. This strategy can be particularly appealing to clients interested in renovation projects and seeking a fixer-upper.

Virtual staging is an excellent option for many sellers, so don’t be discouraged if traditional staging is outside of your budget. When used effectively, virtual staging is a powerful tool that can readily emulate traditional staging and offer even greater advantages. Ultimately, the decision regarding which type of staging best meets your needs is up to you.

Virtually staged images cost can cost  £20 - £100 per room, depending on several factors, such as quality, realism, number of rooms, turnaround time and customization level.

The length of the virtual staging process depends on the property’s size and condition. Typically, a virtual staging project takes about 4-5 days to complete, after which your virtually staged images will be sent to you.

The process begins with you sending photos of each empty room that you wish to have virtually staged. You needn’t worry if you’re not a photography expert, as clear instructions on how to capture the best images are usually provided. They will then use these photos to choose appropriate furniture and decor that match your property’s style and attract your intended audience.

Using your photos of rooms with existing furniture, the virtual home stagers enhance the space by adding or removing items, decluttering, or making any other necessary adjustments to improve the overall appearance for your target market. 

Staging is focused on de-personalising a property and making a home appeal to a broad range of potential buyers. The focus is on creating a neutral, welcoming environment that helps buyers envision themselves living in the space. This often involves highlighting a home's best features while downplaying any flaws.

Decorating, on the other hand, is highly personalized and intended to reflect the tastes and lifestyle of the current occupant. Decorating choices might include specific color schemes, unique furniture, or personal items, all tailored to the resident’s preferences.

Virtual home staging offers several key benefits, especially when compared to traditional physical staging. Here are the main advantages:

1. Cost-Effective

• Virtual staging is significantly cheaper than physical staging. Traditional staging involves renting furniture, decor, and hiring professionals to set up, which can cost thousands. Virtual staging, on the other hand, typically costs only a fraction of that, usually between £38 to £1,114 per room.

2. Time-Efficient

• Virtual staging is quick. While traditional staging can take days or even weeks to plan, deliver furniture, and set up, virtual staging can be done within a matter of days, allowing properties to be listed faster.

3. Customization

• Virtual staging offers a high degree of customization. You can change furniture styles, colors, or layouts to target specific buyer demographics or update the look based on market trends without the need for physical items.

4. Showcases Vacant Properties

• Empty homes can feel cold and uninviting, and it's often difficult for buyers to visualize the potential of a space. Virtual staging helps furnish vacant homes, making them more attractive and easier for buyers to imagine themselves living in.

5. Attracts More Buyers Online

• A large portion of home buying starts online, and professionally staged homes—especially virtually staged ones—tend to attract more attention. High-quality images with beautifully staged interiors stand out on listing platforms and can generate more interest.

6. Flexibility

• Virtual staging allows changes with minimal effort. If buyers are not interested in a certain style or want to see the home in a different light, it’s easy to update the virtual images and re-stage the rooms to suit various tastes.

7. No Physical Damage

• Traditional staging involves moving furniture and décor, which can sometimes lead to scuffs, scratches, or damages to the home. Virtual staging eliminates this risk since everything is done digitally, protecting the property during the sales process.

8. Works for Occupied Homes

• If a home is still occupied but the current furnishings are outdated or cluttered, virtual staging can digitally replace or rearrange the items in the room, providing a cleaner, more appealing image without needing to remove or move actual furniture.

9. Environmentally Friendly

• Virtual staging eliminates the need for transportation, storage, and physical furniture, which reduces the environmental footprint associated with traditional staging.

10. Enhances Property Marketing

• Virtual staging allows you to add creative elements like “before and after” views, helping buyers envision possibilities such as a renovated kitchen, living room, or bedroom. It can also be used to stage outdoor spaces, making the property feel more comprehensive.

The Advanatges of Virtual Staging Over Physicla Staging staging cannot be over stated, its a powerful and flexible tool in property marketing, especially for cost-conscious sellers and buyers who rely heavily on online listings.

1. High Cost:
   Traditional home staging often requires renting furniture, décor, and professional services, which can be expensive, especially for larger homes or extended periods.
2. Time-Consuming:
   The process of decluttering, moving existing furniture, and setting up staged pieces can take several days or weeks.
3. Logistical Challenges:
   Coordinating with stagers, moving companies, and homeowners can be complex, particularly for properties still occupied by residents.
4. Limited Flexibility:
   Traditional staging is static—any desired changes require additional time, effort, and potentially more costs.
5. Potential for Damage:
   Moving furniture and décor in and out of the home can risk damaging floors, walls, or existing furniture.